The Truth Awards is an annual event dedicated to honoring and celebrating the achievements of the Black LGBTQ+ community. For the 2024 edition, our agency, 59th & Van, played a pivotal role in ensuring the event's success through our expertise in creative direction and logistics
Our Role
Creative Direction
Our agency was entrusted with the overall creative direction of The Truth Awards 2024. This involved:
Concept Development: Creating a cohesive theme and visual identity for the event that resonates with the values and spirit of The Truth Awards.
Design and Branding: Designing all event materials, including invitations, programs, stage backdrops, and digital graphics, to ensure a consistent and impactful visual presentation.
Entertainment Coordination: Curating a lineup of performers and presenters that reflect the diverse talents and contributions of the Black LGBTQ+ community.
Venue Styling: Transforming the event space into an elegant and welcoming environment that enhances the attendee experience.
Logistics Management
In addition to our creative responsibilities, we managed the complex logistics of The Truth Awards 2024:
Event Planning: Coordinating with vendors, suppliers, and the venue to ensure all aspects of the event were meticulously planned and executed.
Timeline Coordination: Developing and managing a detailed event timeline to ensure smooth transitions and timely execution of all activities.
Guest Management: Handling RSVPs, seating arrangements, and VIP coordination to ensure a seamless experience for all attendees.
Technical Coordination: Overseeing the setup and operation of audiovisual equipment, lighting, and other technical elements critical to the event's success.